The Illinois State Fair will reduce the Sunday-through-Thursday price of admission for adults for the 2019 event.
The cost to get into the fair on those days will be $5 for ages 13-59, down from the $10 the fair has charged on non-discount days the last three years. The price will remain $10 for adults on the two Fridays and two Saturdays of the fair.
Taking into account the fair previously reduced adult admission to $5 on the first and last days of the fair, the lower price applies to five additional days, compared to last year.
State fair officials said the change was done to make the 11-day event a more "affordable family-friendly experience."
"With the lowering of our adult admission price, the Illinois State Fair continues to be the most affordable state fair in the Midwest," state fair manager Kevin Gordon said in a statement.
Other admission prices at the fair will remain the same, including $3 for seniors and free for children ages 12 and under. Parking on the fairgrounds also will remain at $5 per day.
The state fair last changed admission prices ahead of the 2016 fair, when it went from $7 to $10 for adults and from $3 to free for most children.
The 2019 fair will also once again offer free admission to certain groups on certain days, including:
• Sunday, Aug. 11, military veterans, including immediate family members and Gold Star Families
• Monday, Aug. 12, seniors 60 years and over
• Friday, Aug. 16, first responders
The changes come as the fair attempts to reverse the attendance drop it saw between the 2017 and 2018 fairs. Last year's event drew 369,144 people, an 8 percent drop compared to 2017’s fair.
The 2019 fair runs Aug. 8-18.